Blue Monday? Not for gardeners, says research
21 January 2013
Gardeners and florists are happier in their jobs than any other group of workers, according to research by City & Guilds.
With Blue Monday on 21 January - dubbed the most miserable day of the year for most people - the RHS believes the research highlights the value of considering a career in horticulture.
So we have launched a social media campaign, Office Culture versus Horticulture, to publicise the enjoyment and value of horticultural careers.
On Blue Monday gardeners and horticulturists have been asked to tweet using #OfficeVHortiCulture and share via Facebook the favourite things about their jobs, pictures of their day and advice to people about getting into horticulture.
Ian Le Gros, Curator at RHS Garden Hyde Hall, said: “Hopefully through having a bit of fun with this campaign we’ll get the attention of at least some of the 80% of the 25 year olds who are not interested in a career in horticulture and inspire them to think differently.”
The City & Guilds research found that 80% of florists and gardeners feel recognised and appreciated, 89% feel their work is worthwhile and useful and 87% are happy in their careers. Yet a survey commissioned by the RHS of 1,000 adults found that 70% of adults didn’t have horticulture highlighted to them as an opportunity when leaving education and nearly 80% of under-25-year-olds are not interested in a career in horticulture.
Ian Le Gros added: “The results of these surveys show that gardening is one of best careers in terms of job satisfaction, yet careers in horticulture are not being highlighted as great opportunities to people leaving education.
“Gardening is undoubtedly the best career there is. Perks include a vast scope for creativity, endless opportunities and working outside on fine summer days or crisp winter days is wonderful. You work with a subject that is massively broad and could learn a new plant and skill every day".