World class events; world-wide media opportunities
RHS shows attract significant attention from all areas of the media and offer huge PR opportunities.
From highlighting your key messages through the story around your garden at Chelsea in international media, to getting your business mentioned on national news by being at Cardiff, RHS shows offer a wealth of media opportunities for businesses of all sizes and from various sectors.
RHS shows at Chelsea, Hampton, Tatton and Malvern, benefit from an exclusive broadcast agreement the RHS has with the BBC, which guarantees a certain amount of national broadcast coverage on the shows. BBC Gardeners’ World Live is supported by the BBC, for obvious reasons, too!
Every RHS show achieves national coverage of varying degrees and the larger shows, especially Chelsea, achieve world-wide media attention. Lifestyle, regional and gardening press coverage is also strong.
Some 2009 highlights
RHS Show Cardiff
- National press: Featured in The Times, The Guardian, The Daily Telegraph, The Sun, The Daily Mirror and The Daily Mail
- Broadcast coverage: Live broadcasts from BBC Breakfast and featured on BBC Wales, BBC Radio Wales , BBC5 Live, ITV Wales, Wales Tonight and S4C
RHS Chelsea Flower Show
- National press: Featured in all national newspapers, with major supplements in the The Daily Telegraph and The Times
- Broadcast coverage: 11 hours of television coverage on BBC1 and BBC2 and over 46 hours across BBC regional channels and also covered by BBC Breakfast, BBC News 24, Gardeners’ World, BBC Worldwide, BBC Radio 4 and Radio 2, QVC, BSN, Five News, Press Association, GMTV, Sky and four local ITV news stations.
Hampton Court Palace Flower Show
- National press: 12-page guide to Hampton in The Daily Telegraph. There was a major feature in The Sunday Times, and articles in The Guardian, The Daily Telegraph, The Times, The Sun and The Independent on Sunday. Hampton was listed in The Daily Express, the Saturday Express Magazine and The Independent
- Broadcast coverage: There was 2.5 hours of coverage, in addition to features on BBC News, BBC Breakfast, BBC local stations, BBC Radio London and other BBC regional radio stations, Press Association, GMTV, CBS News, British Satellite News.
RHS Show at Tatton Park
- National press: The Sun, The Daily Telegraph and The Sunday Times
- Broadcast coverage: There was one hour of BBC coverage alongside features on BBC North West Tonight, BBC Breakfast, Radio 4’s Women’s Hour and BBC regional radio stations. GMTV and ITV Granada also covered the show.
If you’ve got a good story and are media savvy then RHS shows are a phenomenal platform for you to reach the media and highlight what you want to say.