Shortlisted for RHS Chelsea Plant of the Year

This new Jamesbrittenia marks a true breakthrough for the genus, combining brilliant colour with the tough, reliable performance gardeners have long been waiting for. Developed by Proven Winners through over 20 years of dedicated breeding, it represents the result of multiple generations of careful selection aimed at improving both garden performance and ease of growth.

Earlier introductions often failed to establish themselves due to weak growth or poor resilience, but this new

Gardeners often use the word variety when referring to a specific plant, but the correct botanical term is 'cultivar'. Whichever word you use, it means a distinctive plant or plants, given a specific cultivar name and usually bred to enhance certain characteristics, such as flower or fruit size, colour, flavour or fragrance, plant size, hardiness, disease resistance, etc. Additionally, it is worth knowing that, botanically, variety has another meaning - it refers to a naturally-occurring distinct plant that only has slight differences in its looks. For example, Malva alcea var. fastigiata differs from typical plants by having an upright habit.

The result is a plant that not only dazzles with colour, but also performs exceptionally well in real garden conditions – heat-tolerant, drought-tolerant and wonderfully low maintenance.

Why grow it in your garden?

Jamesbrittenia ‘Jammin’ Coral’ stands out in several ways:

• Exceptionally bright, vivid pink flowers with a delicate yellow centre
• Repeat-flowering throughout the summer for long-lasting colour
• No
  Deadheading is the removal of flowers from plants when they have faded or died. It is done to keep plants looking attractive and encourage re-flowering.

  deadheading required – blooms continuously with minimal effort
• Strong, reliable growth where previous varieties have struggled
• Heat and drought-tolerant, ideal for modern climate conditions
• Eye-catching, high-impact colour that stands out in any setting

Care and growing advice

This plant is designed to be bold, easy-going and rewarding, making it suitable for gardeners of all experience levels.

Where to plant Jamesbrittenia ‘Jammin’ Coral’

• Ideal for containers, troughs and planters
• Perfect for patios and front-of-border displays
• Suitable for landscape planting in well-drained soils
• Excellent as part of mixed planting combinations

How to care for Jamesbrittenia ‘Jammin’ Coral’

• ​Plant in full sun for best flowering and colour intensity
• Use free-draining soil or peat-free compost
• Water regularly during establishment, preferably with collected rainwater. Once established, it is drought-tolerant
• Minimal maintenance needed throughout the season, with no
  Deadheading is the process of removing spent flowers from plants to encourage more blooms and prevent seed production. This helps to redirect the plant's energy into producing more flowers rather than producing seeds.

  deadheading required – simply enjoy continuous blooms
• Strong disease resistance supports healthy growth

With its vibrant colour, outstanding resilience and effortless performance, this new Jamesbrittenia delivers maximum visual impact with minimum input.

Bold, brilliant and built for modern gardens, it finally unlocks the potential of this South African native, offering gardeners a dependable, high-performing plant that truly stands out from the crowd.

Breeder: Proven Winners Europe. Exhibitor: Kernock Park Plants. Supplier: Proven Winners Europe