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Herbaceous Perennial

Echinacea purpurea 'Magnus'
  • RHS Plants for pollinators

purple coneflower 'Magnus'

Vigorous perennial coneflower about 1m tall, with narrowly oval rich green leaves, and daisy-like flowerheads to 10cm wide, with broad, overlapping deep reddish-pink horizontal ray-florets surrounding an orange-brown central cone, flowering from midsummer to autumn

Synonyms
Echinacea purpurea 'Bravado'
Rudbeckia 'Bravado'

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Size
Ultimate height
0.5–1 metres
Time to ultimate height
2–5 years
Ultimate spread
0.1–0.5 metres
Growing conditions
Chalk
Loam
Sand
Moisture
Well–drained
pH
Acid, Alkaline, Neutral
Colour & scent
StemFlowerFoliageFruit
Spring Green
Summer Pink Green
Autumn Pink Green
Winter
Position
  • Full sun
Aspect

West–facing or South–facing

Exposure
Exposed or Sheltered
Hardiness
H5
Botanical details
Family
Asteraceae
Native to the UK
No
Foliage
Deciduous
Habit
Clump forming
Genus

Echinacea are erect, clump-forming rhizomatous perennials with simple or pinnately lobed leaves and solitary, long-stalked daisies with prominent conical central disks and often drooping ray florets; attractive to butterflies

Name status

Accepted

How to grow

Cultivation

Grow in well-drained, humus-rich soil ideally in full sun with protection from excessive winter wet. See echinacea cultivation

Propagation

Propagate by root cuttings taken in late autumn or early spring. Division may be tried in spring or autumn but they resent disturbance

Suggested planting locations and garden types
  • Cottage and informal garden
  • City and courtyard gardens
  • Coastal
  • Wildlife gardens
  • Patio and container plants
  • Prairie planting
  • Wildflower meadow
  • Flower borders and beds
  • Cut flowers
Pruning

Cutting back stems as the blooms fade may encourage further flowering; or seedheads may be kept on the plant for winter interest

Pests

Generally pest-free but young growth may be susceptible to slugs

Diseases

Generally disease-free

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